Can Your Business Deliver Support and Services to Aid the Adoption of Remote Learning Technology in 2021?
The education industry has long been trying to strike a balance between traditional ways of classroom instruction and modern pedagogy. Though unplanned, it was in the last year, that school closures due to the pandemic offered the required push to the education industry. Introduction and adoption of next-gen technology is the way to move forward.
A Slew of Technology Trends Made Their Mark
With the widespread use of technology in education, the behavior patterns of learners are fast evolving. Remote technology became an integrated component of eLearning. It allowed an interactive experience that was almost similar to the physical one. Video aided learning tapped the advantages of animated or role play videos. Gamification used activities to test concepts and the learning of young learners. At the same time, Blockchain-powered Massive Open Online Courses (MOOCs) and job databases. Every day I read how advanced and experimental technologies like AR-VR, AI, Analytics and more are aiding in immersive learning.
Focus Areas for EdTech Companies to Navigate Current Market Trends
Institutions that thrived in the past by providing onsite education were forced to relook their model last year. They faced the challenge of transferring their whole business online. EdTech companies had the advantage of staying ahead of the curve as most of them have already established a direct-to-learner business model.
The COVID-19 crisis helped fast-track the need for a more strategic approach towards online learning. Just making classes or lectures accessible via Zoom, MS Teams or Google Meet isn’t enough. Today, EdTech companies are focusing on learner-centric, experiential, and adaptive education approaches. Their aim is to create an entire virtual learning ecosystem with tech-savvy modules using visualization and collaboration options.
Increased AI and data analytics adoption to personalize the learning experience is on top of the list for all education companies. To optimize learning, smart interfaces and robust analytics are vital. However, this also raises the question of data security. The switch to an increased digital infrastructure is becoming the norm across the education industry. I strongly feel EdTech service providers need to improve their security measures to ensure compliance with IT controls and ethical data usage.
With shrinking budgets, businesses are planning new ways to reduce IT costs. Promoting self-service troubleshooting, migrating to a cloud-based infrastructure are just some of the ways to cut expenses.
So, What Does Future Proofing Look Like for EdTech?
- Ethical use of Learner Data — The popularity of online education is increasing by the day. Companies must leverage students’ data ethically and deliver on the success of learning outcomes.
- Quality Education — Learners are looking for content that is easy to digest and access. Companies need to focus on reimaging the entire learning experience and invest in the latest tools to stay in tune with the evolving learner trends.
- Robust Infrastructure — Online learning can be isolating. It is vital that students feel connected to their teachers and peers and do not miss out on the community feeling. EdTech companies need to invest in back offices and an integrated, agile infrastructure that can adapt to evolving market trends to support this.
Innovating IT Support
Learners can now access course materials across the globe at their preferred hour. This also means round-the-clock tech support. Self-help guides with multi-media instructions and FAQs are becoming common. Other popular forms of support include virtual helpdesks, helpline numbers, and a system to submit online tickets.
To Sum It Up
Learners today are getting more aware of their careers and finances while making educational choices. The concept of lifelong education has replaced traditional approaches. Hence, EdTech solution providers need to keep in mind the entire ‘education to employment and beyond’ lifecycle while proposing their services to ensure value. How do you think the application of new-age tech should be done to boost eLearning? Let me know in the comments.
About the Author:
Saumil Shah, the CSO at Rishabh Software, is a technocrat with a successful track record of helping clients solve complex business problems. Under his strategic presidency, Rishabh has established a prominent market presence across multiple domains like Healthcare, Retail, Manufacturing, FinTech & more. He is an alumnus of IIT-Kanpur & London Business School and has been on the advisory panel of industry-leading bodies like NASCOM and GESIA. When he’s not busy solving business technology challenges, he enjoys playing tennis or football.